Audio-Technica and Huxtaburger launch flagship burger range
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03.10.2023

Audio-Technica and Huxtaburger launch flagship burger range

Audio-Technica
Words by Mixdown staff

The mid-80s saw Audio-Technica’s first foray into food, releasing the ASM50 Nigirikko, a nigiri-forming appliance for home kitchens, which would use a turntable-esque contraption.

Recent product releases from Audio-Technica have whet our appetites for USB mics, reliable monitoring headphones and content creation gadgets, but most recently they’re whet our appetites for… food. In addition to re-launching their Sound Burger turntable, Audio-Technica today announced two burgers to bolster their range of professional-level audio equipment. The burgers are available from Huxtaburger, another company changing the landscape for the modern day.

Read all the latest product & music industry news here.

Audio-Technica was established in 1962 and began manufacturing phonograph cartridges. The mid-70s saw them expanding into headphones and microphones in the late 70s. The mid-80s saw Audio-Technica’s first foray into food, releasing the ASM50 Nigirikko, a nigiri-forming appliance for home kitchens, which would use a turntable-esque contraption. The success of the ASM50 saw Audio-Technica move into commercial sushi appliances, and they remain one of the largest sushi machine manufacturers today.

Today sees the announcement of a collaboration between Audio-Technica and Huxtaburger, Audio-Technica paying homage to their Japanese roots with the Oishii burgers. There’s a Kenji Miso beef burger and Suzi fried chicken burger, launched today and available for order from Huxtaburger locations in Victoria, NSW and WA. The launch coincides with the re-release of Audio Technica’s Sound Burger (AT-SB727) turntable, originally released in 1983, and what a way to re-launch it.

Read more at Huxtaburger.