Founded in 2010 by CEO Daniel Bailey and celebrating its 15th anniversary, NoiseHouse has become a global powerhouse in music and media content, delivering dynamic radio shows, DJ mixes, and immersive productions for some of the world’s most renowned DJs, artists, brands and venues.
Genelec, the world leader in professional loudspeaker solutions, is proud to highlight the recent installation of a Dolby Atmos® monitoring system at Irvine, California-based NoiseHouse — an industry-leading audio and visual content creation collective specialising in world-class music programming and production. The facility’s newly constructed Studio B, a Dolby Atmos mixing room designed specifically for music production, joins the facility’s Studio A and Studio C as Genelec-equipped setups featuring Genelec’s “The Ones” Active Monitors.
Genelec “The Ones”
With the ability to maximise fan engagement for hundreds of brands through the promotion and syndication of programming to over 90 million listeners across 120+ countries, NoiseHouse is an unrivalled audio and visual content creation and music programming collective. Additionally, NoiseHouse also fully curates and operates Insomniac Radio, broadcasting the best in dance music 24/7.
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Over the course of his career, Bailey has long championed Genelec monitors as the cornerstone of his creative workflow, outfitting each NoiseHouse studio with a consistent and professional-grade monitoring setup. Today, Studio A features a stereo configuration with two Genelec 8341A monitors and a 7360A subwoofer, while the brand-new Studio B serves as the facility’s Dolby Atmos room, equipped with 11 Genelec 8341A monitors in a 7.1.4 immersive setup. Studio C mirrors the Studio A configuration with a matching pair of 8341A monitors and a 7360A subwoofer. This uniform approach ensures seamless monitoring consistency across rooms, empowering the NoiseHouse team to transition effortlessly between stereo and immersive projects without compromise.
Measuring approximately 20 feet by 15 feet with a 10-foot ceiling, Studio B was meticulously engineered to provide an optimal acoustic environment for spatial mixing to meet Dolby’s specs for the room. Studio B is equipped with a specially designed floating floor that reduces structural vibrations and eliminates unwanted resonance. In addition, the walls are fully isolated to block sound transmission and minimise reflections, providing a highly accurate and transparent listening environment. The room’s carefully implemented acoustic treatments further improve clarity, spatial imaging, and depth, making it perfectly suited for Atmos music production, post-production work, and other immersive audio formats. This meticulously controlled space enables engineers, producers and artists to build detailed, three-dimensional soundscapes with precision, reliability and consistency across different playback systems. Additionally, Studio B is part of a comprehensive Genelec monitoring ecosystem throughout the NoiseHouse facility, which includes three studios, all utilising Genelec solutions.
For local Genelec enquiries, keep reading at Studio Connections.
