GENE SIMMONS WANTS TO TRADEMARK THE DEVILS HORNS GESTURE
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GENE SIMMONS WANTS TO TRADEMARK THE DEVILS HORNS GESTURE

The application is seeking to trademark the hand gesture when it is used for “entertainment, namely, live performances by a musical artist; personal appearances by a musical artist”, and features a drawing of his version of the devil’s horns, which features the use of a thumb.

 

The hand signal has been used throughout the world for decades, and is also the symbol for ‘I love you’ in American sign language, which may have been the intended meaning when John Lennon made the gesture on the cover of The Beatles’ ‘Yellow Submarine’ single.

 

Ronnie James Dio also had some opinions about the history of the gesture…